Media Ethics

Verité Research analyses press sentiment and trends by looking closely at various political, economic and social issues reported in the Sinhala, Tamil and English newspapers. A key theme explored through the media research practice is ethical violations in Sri Lanka’s mainstream media. Findings are disseminated daily in the form of infographics through Ethics Eye, an online platform that flags ethical violations in eight Sinhala and four Tamil newspapers. Violations flagged include the unethical reporting of issues related to women, children, minorities, and the disabled.

Through its work in flagging ethical violations and raising awareness among journalists, Ethics Eye has been able to create a significant decline in ethical violations since its inception.